How it works

From first call to a brand people choose.

Every partnership runs on the same system: a plan built around your people, consistent filming on your lot, and data that tells us what to make next.

  1. 01

    Audit & Strategy

    We review your social and ad accounts and your market, find what makes your store different, and pick the people who'll carry your brand on camera.

  2. 02

    Scripts & Filming

    We write the hooks, scripts and shot lists. Your team films them on your lot with our coaching, or our crew comes to you.

  3. 03

    Edit, Post & Manage

    We edit for TikTok, Reels, Shorts and YouTube, post on schedule, manage comments, and run your proven winners as ads.

  4. 04

    Report & Repeat

    Your dashboard updates every night. Every month we review what worked and build the next month's plan around it.

Who films

Always on your lot. You pick who holds the camera.

Co-Pilot · Pit Crew · Driver's Ed

Your team films

A salesperson, your marketing manager or an in-house videographer films on your lot. We handle everything they shouldn't have to think about.

  1. We script it. Hooks, scripts and shot lists for the week, built for your store.
  2. Your team films it. On a phone or a real camera, with live coaching over video until it's second nature.
  3. Drop it in Drive. Upload raw clips to your shared folder.
  4. We do the rest. Editing, posting, comments and reporting.
Full Throttle

Our crew films

We come to you twice a month for half-day shoots. Each person on camera needs about 15 to 30 minutes.

  1. We plan the shoot. Scripts and a shot list before we arrive.
  2. We film it. Your people, your inventory, your town.
  3. We do the rest. Editing, posting, comments and reporting.

What working with us looks like

  • Your own Slack channel

    A shared channel with your producer and editors. Approve edits, send ideas or drop a quick "we just got a GT500 in," all in one place.

  • Shared Google Drive

    Raw footage goes in, and finished edits and monthly reports come out. Everything we make for you stays yours.

  • Social media management

    Scheduling, posting, captions and comments across TikTok, Instagram, Facebook, YouTube and LinkedIn.

  • Data, trends & your dashboard

    A private live dashboard updated nightly, plus monthly reports covering views, followers, engagement and top videos, plus what's trending in dealer content right now.

Your first 30 days

What happens after you sign

  1. Week 1: KickoffStrategy call, account access, your Slack channel and shared Drive, and your dashboard link.
  2. Week 2: First shootScripts and shot lists for your first batch, then filming on your lot with our crew or yours.
  3. Weeks 2–3: First videos liveEdited, approved in Slack and posted across your platforms.
  4. Week 4: First reviewWhat's working, what we're testing next, and your plan for month two.
Filming Phil at Black Horse Motors
Filming at Black Horse Motors
Reviewing footage with the dealership team
Reviewing takes with your team
Getting exhaust b-roll on a Silverado
The b-roll buyers watch for

Now accepting 2027 partners

Ready to see it for your store?

Apply for 2027